nextbike by Tier / Women in Mobility
Head of Comms and Public Policy at nextbike by Tier
Mareike Rauchhaus has been managing the communication of nextbike by Tier for over a decade and has significantly influenced the company's development from a micromobility pioneer to a bike-sharing market leader. In 2019, she was portrayed in Die Zeit (https://www.zeit.de/2019/46/ostdeutschland-junge-menschen-herkunft-wiedervereinigung-jubilaeum?utm_referrer=https%3A%2F%2Fwww.google.com%2F) as one of the 100 most important young East Germans. She is board member of Cycling Industries Europe. In 2021, she initiated the founding of the Leipzig-Dresden Hub (https://www.womeninmobility.org/leipzig-dresden) of Women in Mobility. For this woman of conviction, the (shared) bicycle is the primary means of transport to reduce urban land scarcity, particulate pollution, noise and much more with comparatively minimal investment. For her, multimodal mobility is not a vision of the future but a reality.